Getting laser-focused with your message will actually help you to get more clients now. 

I want to set the record straight.
Over the past few years I have supported clients in various ways
I am a skilled coach, so I began to wear several hats
supporting clients with health, lifestyle and business coaching
I enjoyed being so well-rounded, after all I am an over-achiever who has always tried to do-it-all
I thought doing it all would get me MORE clients
But I was wrong it is not about being a jack of all trades but it is about being a jack of one trade.

It’s time to get specific

Laser-focus in on what I do best
Lead with my best foot forward and be ready for action
I am currently putting all of my energy where I have the most joy creating
and where my clients get MAXIMUM results
I recommend shying away from general as soon as you can
Push yourself out of your comfort zone of ‘Jack of All Trades’
Leave behind the desperate limits of ‘I can help you with everything’
and become ‘I can support you with EXACTLY what you need.’

When I got clarity I watched my clients get clarity

about their needs,
wants,
and desires for transformation
Potential clients will be able to effortlessly find me

I am a game-changing business strategist.

I throw out the ‘rules’ for business with my clients
and imagine new ways of doing business that will set them apart.
My clients are trailblazers creating new solutions with their innovative companies
going where there is no current paved pathway in the entrepreneur world.
Together we get CREATIVE about marketing, online presence and social media,
attract more ideal customers/clients who are already looking for them.
I help them to pave a success path where there may not be one to expand their business,
increase visibility in their marketplace,
build a POWERFUL reputation and EXPERT-status so you can bring in more business

Ultimately I help small to mid-sized businesses to revolutionize their day-to-day.

Together we open up doors of possibility
Cutting edge technologies that can make their life easier
and more time to create and grow their baby (business).
I know not everyone knows what a coach does
and how they can add value to your life
or your business.
But I am on a mission to explain
educate and share the POWER of adding coaches to my life
and how it has made all the difference.

Having a business coach is how I am writing this blogpost outside in a cafe in London.

How I create my ideal lifestyle.
How I expand my business every year, month and day
to get international clients who desire my expertise and my expert advice.
I realize the unfortunate truth:

I had potential clients who were completely CONFUSED about what I do and how I do it

There are people right now who want to hire someone like you
But they can’t tell in your marketing
in your description of your offerings
that you are IN FACT the best fit for their needs
People heard how great I was but were unclear about what it was exactly I could do for them.
They had a general idea.
But clients do not pay top-dollar
or invest in themselves if they only vaguely know what they’ll get.
They need SPECIFIC results
and SPECIFIC offerings so I could truly reach potential clients.

They need to clearly understand where you stand.

Sit down; DIG DEEP.
Call up a friend, brainstorm where your ULTIMATE STRENGTHS lie.
What do you have the MOST fun creating?
What do people recommend you for?
What do clients remember MOST about your product or service?

2 responses to “Jack of One Trade is the Master of the Marketplace-The Big Factor”

1. How to Be Seen As An Expert in Your Field - The Big Factor says:

   January 13, 2015 at 3:23 am

   […] known for one thing, so there’s no confusion. I wrote an article a while back called Jack of One Trade is The Master of the Marketplace, and it still rings true as I have narrow my niche as a marketing strategist for trailblazing […]

2. How to Be Seen as an Expert in Your Field - Limitless Times says:

   February 24, 2015 at 4:51 pm

   […] known for one thing, so there’s no confusion. I wrote an article a while back called Jack of One Trade is The Master of the Marketplace, and it still rings true as I have narrowed my niche as a marketing strategist for trailblazing […]