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lynan saperstein experience experts costa rica client hospitality retreats destination vip

Blue Osa Yoga Retreat & Spa

Location: Playa Tamales, Osa Peninsula, Costa Rica

Categories: Branding, Strategy

“Lynan re-energized, reinvigorated, rebranded, and refocused all of our marketing efforts. And took us from 10% to OVER 100% in bookings for individuals and retreats. We’re basically sold out for next year and starting to get bookings for the following year, these are results like NEVER before! We have also been able to begin hosting international retreats again.” For six months, Blue Osa worked with The Big Factor to rebrand, build a brand new website, establish a powerful social presence & go paperless in their office. We streamlined their mission, copy and offerings while simultaneously doing a massive yoga retreat outreach. Lynan worked on-site for two and oversaw a teams of writers, videographers and designers to create the new image. Blue Osa is now regularly booked a year out for yoga retreats and expanding their reach to hosting their first international retreats in India, Greece, France & Cambodia. They are consistently marketing, blogging and being featured in the press because of the trajectory set by working with Lynan and her team in 2013.


  • Complete Website Design & Content
  • Visual Identity (Logo realigned to include more detailed name & location)
  • Team Project Management (Copywriters, content writers, web developer, graphic designer, videographer, press releases)
  • Eco-Tour Travel Sales Content, Booking & Video Trailers
  • Newsletter/ Email Marketing Management Set-Up
  • Social Media Engagement
  • Systematized the Retreat Booking Process
  • Marketing-Launch-Content Calendar Creation
  • International Yoga Network Outreach (Increased partners for more retreat bookings)
  • Relaunch One-Month Yoga Teacher Training Program



    • Logo Design by Danielle Oteri
    • Website Development by TBF Team Member, Alvin Clint Guisadio
    • Content Writing with Ashley Gwilliam & Patricia Serrano

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